Wrexham Lager Beer Co. Ltd., one of the oldest lager brands in the U.K., has officially landed in Canada through new partnerships with B.C. Liquor Stores and the Liquor Control Board of Ontario (LCBO).
Since Rob Mac and Ryan Reynolds took the reins as co-owners of Wrexham AFC and Wrexham Lager Beer Co. Ltd., the town’s spirit and its lager have gone global. The lager brand from Wales has seen a surge in popularity thanks to the renewed spotlight on the club and its hometown pride. Brewed using a traditional recipe that dates back to 1882, Wrexham Lager is subtly hopped and light. Now with high demand, the lager is making its way into Canadian fridges for the first time.
Wrexham Lager is now available in 92 B.C. Liquor Store locations, along with select Licensed Retail Stores (LRS) across the province. The B.C. Liquor Store locations will carry the 330 mL six-packs, while the LRS locations will carry both 330 mL and 500 mL single cans. In Ontario, Wrexham Lager’s 500 mL single can will be available through LCBO locations across the province. The Canadian launch marks the latest milestone in Wrexham Lager’s global growth, following successful expansion into the U.S., Australia, Scandinavia, Northern Ireland and additional markets.
“Bringing Wrexham Lager to Canada is another proud step in our journey and a great reminder to never underestimate something from Wrexham,” said Jon Roberts, board director and interim CEO of Wrexham Lager Beer Co. Ltd. “With our products now available in B.C. and Ontario, Canadian customers now get to experience a taste of our premium lager.”
